A NOTE FROM ME
I always like making my own opinion around brands. Brands themselves are obviously a little biased, influencers too sometimes — and honestly people just look for really different things than I do.
When I find something I genuinely love, I keep it forever. And maybe because I don’t travel constantly or spend every day out in the city, product experiences have kind of become my favorite way to make everyday life feel a little more special.
That’s why I love hidden gems — when a product ends up being way better than expected. What a treat!
Always, lovely to have you here
— Tea
THE ONE TO WATCH
LOLAVIE
I’m usually a little sceptical of celebrity brands… but with Lolavie, I was honestly just looking for haircare products that would look beautiful in my bathroom. I decided to test their hair mask and detangling spray — and the detangling spray especially, I absolutely loved. It’s one of those products I already know I’ll gift to all my loved ones. (Also, little did I know it has won several beauty awards too.)
Via Instagram @lolavie
RACHEL WITH
THE GOOD HAIR
ABOUT
Founded by Jennifer Aniston in 2021 — created around the idea of effortless, healthy hair with a more elevated, minimal approach to haircare.
Rooted in clean, glossy California beauty: soft packaging, subtle luxury, and products designed to feel simple but really effective. The kind of things that quietly become part of your routine.
Why their POV matters: The brand blends celebrity visibility with a genuinely thoughtful product experience — creating haircare that feels elevated, effortless, and actually enjoyable to use every day, rather than just another celebrity cash-grab.
WHY THEY STAND OUT
Your bathroom shelf will thank you
The packaging feels very clean and minimal compared to most celebrity beauty brands, which usually lean overly flashy or trend-heavy. Everything feels calm, neutral, and intentionally designed to actually look nice in your space.Anti 14-step routine
The brand doesn’t try to sell you a million unnecessary products. The range feels edited down to what people actually use and need — a brand with a very clear mission.The woman behind “The Rachel”
Jennifer Aniston has been tied to iconic hair culture for decades. “The Rachel” alone basically became its own era of beauty — so the brand already feels naturally connected to glossy, healthy, aspirational hair.
Via Instagram @lolavie
BECAUSE RACHEL GREEN WOULD BUY IT
There’s a difference between a celebrity putting their name on a product… and a founder creating something that feels genuinely connected to who they already are.
The “random celebrity brand” era honestly feels a little over (sorry!!). People want brands with a clear point of view, products that actually fit into their lives, and founders who make sense for what they’re selling. Lolavie feels much closer to Rhode or Victoria Beckham Beauty in that sense — less cash-grab energy, more long-term brand world.
3 STEPS TO BE LIKE LOLAVIE:
01 — keep telling the same story
The brand hasn’t randomly changed identities every six months. It’s still rooted in the same thing from the beginning — healthy, glossy, effortless hair. The strongest brands usually repeat the same core story over and over again, just in sharper ways.
02 — know exactly what you want to be known for
Similar to Victoria Beckham Beauty, the range feels very connected to the founder herself. The products don’t feel randomly expanded just for growth — it feels much more like “these are the things I actually use, love, and care about.”
03 — let people slowly fall in love with it
Lolavie feels like one of those brands that just kept growing in the background without constantly trying to force a viral moment. No huge noise, just consistent products, clear aesthetic, and people slowly becoming loyal to it over time.
Via Instagram @lolavie
Lolavie might have quietly earned a spot in my bathroom. I can’t say enough good things about the detangling spray — such a lovely surprise.
The whole brand just feels really considered and pretty. And while the Jennifer Aniston connection wasn’t personally why I bought it, it definitely makes sense. At the end of the day, I just want products that look nice, feel nice, and actually work.
Have you tried them yet?
TO FOLLOW
This girl Madison owns a clothing boutique, Ludivine, in New York City — and I love her boho-coded outfit-of-the-day videos.
SAVED
The theme of my life lately has really been changing my mindset. It’s the stories you tell yourself every day that shape how you show up, how you think, and honestly how you experience your life. And quite frankly, I don’t really allow negative or anxious energy into my life — so why would I give myself a pass for it?
These are some views that have changed my thoughts:
01 — your best day is literally now
My aim is to build a life where everyday feels amazing. I don’t really look forward to events, weekends, or holidays. Rather, I try to remind myself that the only living moment is right now — so what’s enjoyable about it? And if the answer is nothing, then it’s my responsibility to change something.
Eckhart Tolle talks about how each moment should hold one of these three things:
— acceptance (it is what it is)
— enjoyment (the moment itself feels lovely)
— enthusiasm (doing something with energy and purpose)
02 — You only have x amount energy each day
In the morning you’re 100% charged.
Every thought, activity, conversation, scroll, person — takes from it (some things give it back too). So the real question is: how do you choose to spend it?
03 — okay… but then what?
I realised there will always be something to feel anxious about. So I made a deal with myself: if I can pay for my groceries and rent for the next few months, and my family is healthy, then that’s my baseline. Anything else, what happens tomorrow is not yet my business.
Little did I know you can actually decide to start fresh every single day.
*Visual rights belong to the respective brands. Images are clickable to their original sources.
NEXT WEEK
Next week — Dairy Boy. The internet’s favorite brand.
Which companies inspire you? Leave a comment on Instagram below — I’d love to hear.